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Semrush Newsroom
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AI Optimization Goes GA: Why Visibility in AI Search Is No Longer Optional

In March, Semrush Enterprise introduced AI Optimization (AIO) in beta - a new solution designed to help brands understand and improve how they're represented across today’s most influential AI search engines and large language models.
July 3, 2025

Recent news

Increase Site Audit Accuracy with Individual Check Filters

It’s hard to overestimate the role of accuracy in SEO, especially when you’re conducting a site audit. And as an SEO specialist, when you look through a site audit report, you can easily check and tell real issues reported for the website from those that are irrelevant. ...
Product News
July 9, 2016

Social Media Tool: Usability Update

Meet the new functionality update for the Social Media tool — a big one! Our analytical methods are now extremely convenient and helpful.
Product News
June 24, 2016

Position Tracking Tool: Rankings Distribution

We’re proud to introduce a new report for the Position Tracking tool: Rankings Distribution.
Product News
June 17, 2016

SEOquake: New SEObar Design

Check out the new SEOquake update: our enhanced SEObar design. It’s been a long time coming, and we hope you like it! 
Product News
May 20, 2016

Position Tracking Tool: Estimated Traffic

Take a closer look at your potential users with our newly added metric for the Position Tracking tool — Estimated Traffic.
Product News
May 6, 2016

Keyword Magic Tool: A Powerful Keyword Research Solution for Your SEO or PPC Campaign

Keyword research involves brainstorming, and it must be done on a regular basis with the help of specific tools. To achieve your best SEO results, it’s important to choose the most relevant keywords.
Product News
May 4, 2016
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Semrush Newsroom

Semrush is a leading online visibility management SaaS platform that enables businesses globally to run search engine optimization, advertising, content, social media and competitive research campaigns and get measurable results from online marketing. Semrush offers insights and solutions for companies to build, manage, and measure campaigns across various marketing channels. Semrush is headquartered in Boston and has offices in Trevose, Austin, Dallas, Florida, Amsterdam, Barcelona, Belgrade, Berlin, Limassol, Prague, Warsaw, and Yerevan.