Carlos Silva
Senior Content Writer AT Semrush
Carlos Silva is a seasoned content marketer with over 10 years of experience spanning both in-house and agency roles. His expertise encompasses content strategy, SEO, content creation, social media, and email marketing. Having worked across diverse marketing disciplines, Carlos brings a comprehensive understanding of digital marketing to his current role at Semrush, where he researches, edits, and writes for the English blog, helping readers navigate the complexities of online marketing.
Expertise
- content writing
- content strategy
- on-page seo
- keyword research
Education
- BA in Economics Management
Author
How to Optimize Your Website for SEO (Beginner’s Guide)
Learn how to optimize your website for SEO with our clear, actionable guide and framework.Apr 30, 2025
What Is Evergreen Content? & How to Create It
Evergreen content is content that remains relevant for a long period of time without needing frequent updates.Apr 17, 2025
What Is User-Generated Content? How to Get and Use It
User-generated content (UGC) is non-sponsored content created by users instead of brands.Apr 14, 2025
SEO vs. SEM: Differences in Tactics, Costs, and Results
SEO focuses on unpaid search traffic, while SEM encompasses both unpaid and paid search engine traffic.Apr 07, 2025
9 Best Free SEO Courses in 2025
Want to learn SEO? These nine expert-led SEO courses are completely free—and worth your time.Mar 27, 2025
How to Create a Marketing Strategy in 7 Steps
Learn how to create an effective marketing strategy that will help you consistently attract new customers.Mar 17, 2025
What Is Digital PR? + How to Run Your First Campaign
Learn what digital PR is, how it works, and how to create successful campaigns.Feb 25, 2025
Contributor
Market Analysis: What It Is & How to Do One in 2024
This article explores what a market analysis is, why it‘s important, and how to conduct one for your business.May 13, 2025
Link Building for SEO: A Guide to the Basics
Link building can give you the SEO edge you need to get more Google traffic. Here‘s your quick-start guide.Jan 17, 2025
SEO Checklist: 41 Tips to Optimize Your Website
Use this SEO checklist to improve your website’s search engine rankings.Jan 13, 2025
On-Page SEO: What It Is and How to Do It
This is a guide to on-page SEO. Learn exactly how to optimize your titles, descriptions, and content in 2024.Dec 15, 2024