Competitor Intelligence & Research
11 min read
SWOT Analysis: How to Do It, Examples, & Free TemplateA SWOT analysis identifies your strengths, weaknesses, opportunities, and threats to guide decision-making.
Alex LindleyJul 03, 2025
Competitor Intelligence & Research
Discover how to gain a competitive edge in your industry. Learn the basics of competitor analysis, market research, and strategic insights for effective business growth.
Competitor Intelligence & Research
10 min read
The 14 Best Competitive Intelligence Tools for Market ResearchDiscover the competition and reveal strategies and tactics of any industry player with these top 14 competitive intelligence tools, including the Semrush Traffic & Market Toolkit.
Natalia ZhukovaJun 24, 2025
Competitor Intelligence & Research
10 min read
How to Do Digital Marketing Competitor Analysis with SemrushLearn how to analyze digital marketing competitors’ strategies for SEO, PPC, social media, content, and more using Semrush tools, and get insights to optimize your online campaigns.
Natalia ZhukovaJun 23, 2025
Competitor Intelligence & Research
17 min read
16 Best Competitor Monitoring Tools & How to Use ThemDiscover 16 competitor monitoring tools to help you keep tabs on your competition and outperform them.
Boris MustapicJun 19, 2025
![Advertising Trends: Using Competitor Ad Spending Data for Benchmarking [Study]](https://static.semrush.com/blog/uploads/media/c3/c6/c3c6fa0a3e8b876241fa6adbba48a818/474886bf84ce4e11bbbde6ee96f3d14e/adclarity-data-study.svg)
Competitor Intelligence & Research
7 min read
Advertising Trends: Using Competitor Ad Spending Data for Benchmarking [Study]
If planning and budgeting for your ad campaigns feels too much like a finger-in-the-wind scenario for your liking, you’ve come to the right place.Luke HarselSep 26, 2023
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Competitor Intelligence & Research
6 min read
Top Trends in Ecommerce for 2023 & Beyond
Semrush‘s new ecommerce report has the ecommerce trends data for 2023 you need to grow your strategy and drive your business into the future. Ready to shape your ecommerce strategy for 2023 and beyond?Natalia ZhukovaJun 15, 2023
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Competitor Intelligence & Research
4 min read
What Are Intercept Keywords, and How Can They Help?
You might be forgiven for thinking that driving traffic via Google is all about targeting high-volume keywords that are low in competition.Darrell WilliamsDec 01, 2022
Competitor Intelligence & Research
11 min read
Uncover Market Trends to Build a Sustainable Business Strategy
This post walks readers through the ins and outs of uncovering market trends to discover business opportunities, mitigate market risks, and drive innovation for building a sustainable business.Natalia ZhukovaSep 23, 2022
Competitor Intelligence & Research
21 min read
Brand Visibility—What Is It? How Can I Increase It?
Knowing how to measure and improve brand visibility is vital to making sure your brand is seen. Here‘s how to get started.Alex BirkettAug 09, 2022
Competitor Intelligence & Research
14 min read
The Ultimate Guide to a Competitive Content Analysis (+ Template)
Explore how to do a competitive content analysis step-by-step. Find out how to use it to identify your own content strengths and areas for improvement.Margarita LoktionovaMay 25, 2022